Paul Mason
Biography
I'm at the forefront of enhancing career sites through digital innovation. My focus? Upgrading your site's performance and user experience to showcase your organization's brand in its best light. With strategic improvements and a touch of creativity, I ensure your career site not only attracts but also engages top-tier talent. Let’s make your employer brand shine.
Paul has written 8 posts
Careers Site Analytics Dashboard - Key Metrics
Explore the power of careers site analytics in talent acquisition with our latest blog. Uncover key metrics, learn to interpret data, and boost your employer brand with HappyDance.
Learn more
What to measure, why mobile matters, and why speed makes a difference
2024 Guide: Optimize Your Career Website with Key SEO Metrics, and Mobile speedfor Recruitment Success
Learn More
How good housekeeping helps your SEO, and why Google For Jobs is your friend
Welcome to the Newest Developments in SEO for Career Websites! We've covered a lot in our series - from site structure to job content. Now, let's explore managing expired job listings and leveraging Google for Jobs effectively. Read on for insightful
Learn More
Compelling content and the perfect job description
In part one of this series of blogs, we looked at the importance of site structure and careers categories. In part two it’s time to focus on content
Learn More
Tell your story... Site structure and category pages
Expand your SEO knowledge for career sites with advanced strategies on-site structure, content depth, multimedia use, and social media integration
Learn More
Making Google for Jobs work for you
Since launching in 2017, Google for Jobs has quickly become a key platform for recruiters globally, listing about 175,000 jobs daily.
Learn More
SEO - The way to go
Explore how SEO can revolutionize your talent strategy with HappyDance. Our 'Careers Insider' series demystifies SEO, turning your site into a candidate magnet
Learn MoreHow to Rank Your Jobs Pages on Google
SEO is the one marketing channel that delivers the goods time and time again - without costing the earth.
Learn More
Elevate Your Career Site with a Free Audit by HappyDance.
Unlock the full potential of your Career Site with HappyDance's expert insights. Schedule your Free Career Site Audit today and start transforming your Careers Site into a talent magnet.