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The Benefits of Investing in a Careers Site for Your Organization

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Jim Taylor
Jim Taylor
Managing Director
Published on

As a business owner or HR manager, you know that attracting top talent is crucial for the success of your organization.

One way to make your company stand out to potential candidates is by investing in a careers site. A careers site is a dedicated website that provides information about job openings and the company culture at your organization.

In this blog post, we'll go over the benefits of investing in a careers site and how it can help your company attract and retain top talent.

First, let's start with the basics: what is a careers site?

A careers site is a dedicated website that provides information about job openings and the company culture at your organization. It's a central hub for job seekers to learn about your company and apply for open positions. Many companies have a careers page on their main website, while others opt to create a separate website solely for job listings and company information.

Now, let's dive into the benefits of investing in a careers site for your organization.

1. Attract top talent

Having a well-designed careers site can make a big impression on job seekers. It shows that your company values its employer brand and is serious about attracting top talent. A careers site also allows you to showcase your company culture and values, which can be a major factor in attracting candidates who align with your mission and values.

2. Streamline the application process

One of the biggest benefits of a careers site is that it streamlines the application process for both the company and job seekers. With an online application system, candidates can easily apply for multiple jobs and track the status of their applications. On the company side, an online application system allows HR professionals to easily review and track job applications. This can save a significant amount of time and resources for both parties.

3. Improve candidate experience

A careers site can also improve the candidate experience by providing information about the job and company culture before the interview process. This can help candidates determine if they are a good fit for the company and make the interview process more efficient.

4. Increase employee retention

Investing in a careers site can also help with employee retention. By showcasing your company culture and values, new hires will have a better understanding of what to expect from the company and be more likely to stay with the organization long-term.

5. Save time and resources

As mentioned earlier, a careers site can save time and resources for both the company and job seekers. With an online application system, HR professionals don't have to spend as much time reviewing resumes and scheduling interviews. On the job seeker side, they can easily apply for multiple jobs and track the status of their applications without having to follow up with the company.

Now, let's look at some statistics on the benefits of investing in a careers site.

According to a survey by Glassdoor, 77% of job seekers use company career websites as their primary source of information when researching job opportunities. In addition, a CareerBuilder survey found that 60% of job seekers say they are more likely to apply to a job if the company has a career site.

Investing in a careers site can also lead to an increase in qualified job applications. A study by the Society for Human Resource Management (SHRM) found that companies with a careers site received an average of 2.5 times more qualified job applications compared to those without a careers site.

In terms of employee retention, a survey by the Brandon Hall Group found that companies with strong employer branding have a 28% lower turnover rate compared to those with weak employer branding.

In conclusion, investing in a careers site can benefit your organization in a number of ways. Book a Demo today to see how you can benefit by investing in HappyDance.

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