Top EB Voices 2027 US and Canada Is Live: Meet the 24 Leaders

Today we are launching the Top EB Voices 2027 US and Canada list, a celebration of the 24 employer brand leaders in the US and Canada whose work is shaping how employers are seen. Each is ranked on public evidence across five pillars, with scores, sources and a share card on the full list. Bryan Chaney (People Brand Collective) leads with 85 out of 100.

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  #1 Bryan Chaney
  85 out of 100

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  #2 Kevin W. Grossman
  82 out of 100

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  #3 Allison Kruse
  80 out of 100

The full list, with every score, share card and evidence link, lives on its own page: Top EB Voices 2027, US and Canada.

The top five US and Canada leaders

Here are the five highest scores. Select a name to jump to their full entry.

1. Bryan Chaney, Co-founder, People Brand Collective, 85 out of 100
2. Kevin W. Grossman, VP of Benchmark Research, Survale, 82 out of 100
3. Allison Kruse, Senior Director, People Brand & Talent Attraction, Marriott International, 80 out of 100
4. Lars Schmidt, Talent Acquisition Leader, Anthropic, 78 out of 100
5. Carrie Corbin, Managing Partner and Co-Founder, Hope Leigh Marketing Group, 76 out of 100

How the list was built

Each person is scored from 0 to 5 on experience, achievements, influence, thought leadership and community, weighted into a total out of 100. Every score is backed by a public, dated source, and nobody can pay to be listed or to move up. Customer status never changes a score.

The detail is on the how we rank the Top EB Voices page, and you can browse every list from the Top EB Voices hub.

If you are named

Congratulations, and thank you for the work. You can take a free Top EB Voice 2027 badge from the badge kit on the US and Canada page, with embed code if you would like to link back. The link is optional. If anything needs correcting, email [email protected] and we will fix it, and we re-score corrections within 30 days.

Keep reading

If you want to follow the people behind employer brand more widely, our employer branding experts to follow in 2027 is a good next read, and the employer brand strategy course at the Happydance Academy is open to anyone who wants to learn the craft.

Top EB Voices 2027 US and Canada: quick answers

Explore Top EB Voices 2027

Sources

• Happydance Top EB Voices 2027 scoring data (US and Canada), checked 29 September to 2 October 2026 and updated 24 October 2026.
• Full list: https://www.happydance.love/insights/posts/top-employer-brand-leaders-us-canada-2027/