Recruitment Campaign Landing Pages
Recruitment campaign landing pages let your team launch a focused page for a hiring drive, event or role family in the CMS, on your careers website, using the same layouts as the rest of the site. Hide it from the menu, keep it out of Google, or strip back the header and footer.
By the Happydance team. Updated November 2026.
A hiring drive, a graduate scheme, a careers fair or a new site opening deserves a page of its own, with one message, one set of roles and one clear next step. On Happydance, your team builds it in the CMS, with the layouts it already knows.
A focused page on your careers website for a specific hiring push, event or audience, with a single message and a clear way to apply or sign up.
Recruitment campaign landing pages are listed on the Happydance plans page from Essential, so every plan includes them. Compare the plans.
What recruitment campaign landing pages can do
Campaign landing pages use the same layouts as the rest of your careers website, so there is no special template to learn. A page can be hidden from the menu, kept out of Google with a noindex setting, or given a stripped-back header and footer. Tracking runs through your own Google Analytics.
Same layouts
A campaign page is built from the same layouts and content blocks as the rest of your careers website. There is no special template to learn.
Your choice of visibility
Hide the page from the menu, keep it out of Google, or give it a stripped-back header and footer.
Your own analytics
Tracking runs through your own Google Analytics, so campaign results sit with the rest of your data.
See templates and content blocks for the 35 content blocks you can build with.
Free toolSee your careers website the way candidates doRun the free scan. It takes about two minutes, and you will see what is already working and what could work harder.Find out now
Four settings, four jobs
| Setting | What it does | Use it when |
|---|---|---|
| Standard page | Uses the same layout, header and footer as the rest of the site | The campaign is part of your normal careers story |
| Hidden from the menu | The page exists and has its own address, but does not appear in the site menu | You share the link in an email, an advert or at an event |
| Noindex | Asks Google to keep the page out of search results | The page is for invited or paid traffic, or will soon be retired |
| Stripped-back header and footer | Removes most navigation so there is one job to do | You want a visitor to finish one action without wandering |
You can combine them. A page for an event invitation might be hidden from the menu and noindexed, with a stripped-back header and footer, so the people who receive the link see only what you want them to see.
A simple campaign page that works
- One audience, one message. Write for the person you want to reach.
- Show real roles. Link directly to the open jobs that fit.
- Add a person. A short story or quote from someone in the team.
- Answer the questions. A short FAQ removes doubt.
- One next step. Apply, register or sign up. Not all three.
- Tag it. Agree your campaign tags in your own Google Analytics before the page goes live, so the results are easy to read.
Campaign pages and search
Campaign pages are part of your careers website, so the visits and links they earn build your own site, not a third-party one. A campaign that will run for years can stay indexed. A short-lived page for invited people is a good candidate for noindex. The platform generates metadata and schema markup either way.
Keep exploring
ShowcaseCareers website design showcaseBorrow ideas from designs candidates enjoy using.Browse the showcase
CompareCompare Essential, Plus and PremiumLine the plans up side by side and find the right fit.Compare the plans
Say helloSee Happydance in actionBook a demo and see a careers website built around your story.Book a demo
A campaign page is a moment of truth
A campaign gets a few seconds of attention. Use them for one true, relevant message to one audience. Relevance is what turns a click into belief, and belief is what turns an apply into a good hire.
Relevance is the shortest route to belief.
Bryan Adams, Sell The Truth
A quick truth test for this page:
- Can you say who the page is for in one sentence?
- Is the proof on the page real and current?
- Does the page say who it is not for?
The anatomy of a campaign landing page
The anatomy of a campaign landing page
Open each part to see what belongs there and what to leave out.
1. Headline
Name the audience and the offer in a few words.
2. Proof
One real quote, fact or story. Leave out generic claims.
3. Roles
Only the jobs that match this campaign.
4. One apply route
Choose one and remove the others, so the page has one job to do.
5. Deadline or event
If there is a date, show it clearly.
6. Visibility
Decide now: in the menu or hidden, indexed or noindex, full or stripped-back header and footer.
7. Tracking
Agree your campaign tags in your own Google Analytics, before the page goes live.
8. Retirement date
Decide when the page comes down, and where it redirects.
Created by Happydance as a thinking aid. It carries no data from you.
Keep exploring: four pages to read next
Pick the page that matches where you are in your search. Each one links back to the others, so you can move between guides, your ATS, comparisons and plans.
Careers website CMS
Edit, approve and publish without a developer. See roles, version history, rollback and scheduled publishing. Read the guide.
Careers website for Workday
See how a Happydance careers website works with Workday. See the Workday page.
Phenom alternative
A fair, sourced look at Phenom for teams comparing options. Read the comparison.
Enterprise careers website
Premium, from $80k per year, for large employers with complex needs. See the plan.
Free preview: six checks to run in any CMS demo
| Check | Demo test | What good looks like |
|---|---|---|
| Roles | Create an editor who can change one page and nothing else. | Permissions set by role, in a few clicks |
| Approvals | Send a change for approval and publish it as the approver. | A clear step between drafting and live |
| Version history | Show who changed a page, when, and what changed. | A readable history for every page |
| Rollback | Restore the previous version of a live page. | One action, with no developer |
| Languages | Add a language and edit it as a local editor. | Local editors, one structure |
| Phone check | Preview the change on a phone before it goes live. | A real mobile preview |
Want the full pack? Download it free
The full checklist goes deeper on every check, with demo questions you can reuse. It is free on the download page, with no form to fill in. When you are ready, you can book a demo when you are ready.
Questions to ask any supplier
- Can my team build a landing page without a developer?
- Does it live on my own careers website, not a third-party site?
- Can I hide a page from the menu or keep it out of Google?
- Can I strip back the header and footer for a focused page?
- Does tracking run through my own analytics account?
- What happens to the page when the campaign ends?
Use these in the RFP template.
What is a recruitment campaign landing page?
A focused page on your careers website for a specific hiring push, event or audience, with a single message and a clear next step.
Can my team build campaign pages without a developer?
Yes. Happydance gives your team a CMS to create pages with content blocks and real-time edits, with no developer needed.
Is there a special template for campaign pages?
No. Campaign pages use the same layouts as the rest of the site.
Can a campaign page be hidden or kept out of Google?
Yes. A page can be hidden from the menu, kept out of Google with a noindex setting, or given a stripped-back header and footer.
How do I track a campaign?
Tracking runs through your own Google Analytics.
Which plans include campaign landing pages?
The plans page lists recruitment campaign landing pages from Essential, and Plus and Premium include everything in Essential.
See it on your own jobs
Book a demo and we will show you this feature, and the rest of the platform, on a careers website running on a phone.
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